🤓 Unleashing creativity

Happy Tuesday! Today’s theme is creativity. Because no matter what service you provide, creativity is one of the biggest levers for boosting your productivity and finding more success.

And more importantly, we believe the information and tools freely available to anyone right now make this the most exciting time to be alive for creatives and knowledge workers.

Discussed in today’s newsletter: Inflation, Thailand, and Google Ads. Plus deconstructing the myth of the creative genius, and a public service announcement for anyone who depends on creativity to get paid.

Read time: 2 minutes and 43 seconds

Making the Rounds

  • Inflation will dramatically influence some people’s buying decisions in 2023. A new survey of 1,000+ adults in the U.S. found 44% of consumers plan to buy more low-cost brands this year, and 77% plan to do more comparison shopping before buying. Time to get those X vs Y articles going!
  • Thailand reverses course on vaccine passport requirement for tourists. The popular digital nomad destination had announced a new rule requiring proof of vaccination for entry into the country, but quickly backtracked after saying the rule would be “cumbersome and inconvenient.”
  • 6 Google Ads trends to watch this year. Most digital freelancing skills are dynamic, because the environments they’re applied in are constantly changing. And paid traffic is no different. So if you want to stay ahead of the curve, consider implementing these 6 things into your Google ad campaigns this year.

Working For Yourself

Deconstructing the Myth of the Creative Genius

Most people think creativity is genetic.

As in, you’re either a creative genius… or you’re not.

But like so many things in life, creativity can be trained if you understand how it works.

And if you’re interested in learning more about where your creative ideas come from…

As well as how to have a helluva lot more of them…

Check out Episode #103 of the Huberman Lab Podcast.

Inside, Dr. Andrew Huberman deconstructs the science of creativity with uniquely surgical precision.

Specifically: 

  • The two types of thinking involved in creativity
  • How to develop your ability to think creatively (even if you’re not a creative genius)
  • The role your mood plays in coming up with creative ideas
  • And a whole lot more

We took a TON of notes on this one.

Click here to check it out:

[LISTEN]: The Science of Creativity & How to Enhance Creative Innovation

Tools We Love

If You Depend on Creativity to Get Paid, Read This

Ever find yourself staring at a blank screen, struggling to come up with the right words?

Or trying to find the right combination of ads to hit your target audience?

Or trying to visualize a concept that’s stuck in your head?

If any of these sound familiar, then it’s time for you to meet ChatGPT.

Think of ChatGPT as the secret ingredient in your creative recipe. 

Just like how a pinch of salt can bring out the flavors in a dish, ChatGPT can help bring out the full potential of your ideas and projects. 

With its advanced language processing capabilities…

ChatGPT can assist with everything from generating copy and headlines to finding the perfect visual inspiration.

Plus, ChatGPT is free (for now) and super easy to use.

Imagine having a virtual creative partner by your side, ready to bounce ideas back and forth and help take your work to new heights.

So why wait? 

Start integrating ChatGPT into your creative process today.

P.S:

Don’t be afraid of AI – it’s here to make your life easier, not steal your job. 

Think of it as a helpful tool to enhance your work, not a replacement for your skills and talent. Embrace the future and see how ChatGPT can take your projects to the next level!

EDITOR’S NOTE: Yes, this entire post was written by ChatGPT.

Gig Alerts

Looking for clients? These freelance jobs were posted on Upwork in the last 24 hours:

Quote of the Day


“Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.”

— Steve Jobs